{"id":768,"date":"2022-11-30T18:23:43","date_gmt":"2022-11-30T18:23:43","guid":{"rendered":"https:\/\/kiopi.com\/?p=768"},"modified":"2023-10-24T15:52:03","modified_gmt":"2023-10-24T15:52:03","slug":"redes-sociais-para-advogados","status":"publish","type":"post","link":"https:\/\/kiopi.com\/pt\/blog\/redes-sociais-para-advogados\/","title":{"rendered":"M\u00eddia social para advogados"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"768\" class=\"elementor elementor-768\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-65f0f0e elementor-section-height-min-height elementor-section-content-top dark-gradient elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"65f0f0e\" data-element_type=\"section\" data-e-type=\"section\" 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xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-380333d\" data-id=\"380333d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3485d8d elementor-widget elementor-widget-heading\" data-id=\"3485d8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-large\">M\u00eddia social para advogados<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ef35c3c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ef35c3c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-11a9a8c\" data-id=\"11a9a8c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f234787 elementor-author-box--layout-image-above elementor-author-box--align-center elementor-author-box--avatar-yes elementor-author-box--name-yes elementor-author-box--biography-yes elementor-author-box--link-no elementor-widget elementor-widget-author-box\" data-id=\"f234787\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"author-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-author-box\">\n\t\t\t\t\t\t\t<div  class=\"elementor-author-box__avatar\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/secure.gravatar.com\/avatar\/e4cac11effce67fa72fd1ad2ce9755488b7d139dfdbf9632873b47bd42109f58?s=300&#038;d=mm&#038;r=g\" alt=\"Foto de Lauryn Preston\" loading=\"lazy\">\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"elementor-author-box__text\">\n\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t<span class=\"elementor-author-box__name\">\n\t\t\t\t\t\t\tLauryn Preston\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-author-box__bio\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-938ca61 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"938ca61\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-46a1b66\" data-id=\"46a1b66\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-be2ee90 elementor-share-buttons--skin-minimal elementor-share-buttons--shape-circle elementor-grid-mobile-1 elementor-share-buttons--color-custom elementor-share-buttons--view-icon-text elementor-grid-0 elementor-widget elementor-widget-share-buttons\" data-id=\"be2ee90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Compartilhe no Facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Compartilhe no Twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Compartilhe no LinkedIn\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bd93d3d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bd93d3d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-51d3cd7\" data-id=\"51d3cd7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c4f3d0 elementor-widget-tablet__width-inherit elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"6c4f3d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;],&quot;marker_view&quot;:&quot;numbers&quot;,&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<div class=\"elementor-toc__header-title\">\n\t\t\t\t\u00cdndice\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__6c4f3d0\" aria-expanded=\"true\" aria-label=\"Abrir \u00edndice\"><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__6c4f3d0\" aria-expanded=\"true\" aria-label=\"Fechar \u00edndice\"><i aria-hidden=\"true\" class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__6c4f3d0\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f8778f elementor-drop-cap-yes elementor-drop-cap-view-stacked elementor-widget elementor-widget-text-editor\" data-id=\"2f8778f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;drop_cap&quot;:&quot;yes&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Como advogado que atua em um dos cen\u00e1rios mais competitivos at\u00e9 o momento, temos certeza de que voc\u00ea est\u00e1 pelo menos ciente do poder do marketing digital. Mas voc\u00ea est\u00e1 aproveitando pessoalmente os benef\u00edcios do marketing de m\u00eddia social para advogados?<\/span><\/p><p><span style=\"font-weight: 400;\">Se voc\u00ea est\u00e1 em d\u00favida, aqui est\u00e3o algumas estat\u00edsticas recentes de<\/span><a href=\"https:\/\/financesonline.com\/legal-marketing-statistics\/\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">Finan\u00e7as on-line<\/span><\/a><span style=\"font-weight: 400;\"> para ajud\u00e1-lo:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-931f94a elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"931f94a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-dot-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">81% de escrit\u00f3rios de advocacia e advogados independentes usam pelo menos uma plataforma de m\u00eddia social.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-dot-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">70% de escrit\u00f3rios de advocacia usam m\u00eddias sociais como parte de sua estrat\u00e9gia de marketing para escrit\u00f3rios de advocacia.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-dot-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">35% de advogados conquistaram novos clientes diretamente atrav\u00e9s dos esfor\u00e7os nas redes sociais.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9440565 elementor-widget elementor-widget-text-editor\" data-id=\"9440565\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">O marketing nas redes sociais vale tempo e dinheiro, mas apenas quando executado corretamente. Para ver o retorno do seu investimento, voc\u00ea precisar\u00e1 planejar um plano bem pensado <a href=\"https:\/\/kiopi.com\/pt\/blog\/como-criar-uma-estrategia-de-midia-social-eficaz\/\">estrat\u00e9gia de m\u00eddia social<\/a>. Essa estrat\u00e9gia deve incluir o que voc\u00ea planeja publicar, qual p\u00fablico voc\u00ea est\u00e1 tentando alcan\u00e7ar e muito mais.<\/span><\/p><h2>Por que investir em m\u00eddias sociais para advogados<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d9ef1d7 elementor-widget elementor-widget-image\" data-id=\"d9ef1d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"700\" src=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/12\/One-key-social-media-benefit-is-the-sheer-amount-of-consumer-data-it-provides-for-businesses..png\" class=\"attachment-full size-full wp-image-877\" alt=\"benef\u00edcio das m\u00eddias sociais para empresas\" srcset=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/12\/One-key-social-media-benefit-is-the-sheer-amount-of-consumer-data-it-provides-for-businesses..png 1920w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/12\/One-key-social-media-benefit-is-the-sheer-amount-of-consumer-data-it-provides-for-businesses.-300x109.png 300w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/12\/One-key-social-media-benefit-is-the-sheer-amount-of-consumer-data-it-provides-for-businesses.-1024x373.png 1024w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/12\/One-key-social-media-benefit-is-the-sheer-amount-of-consumer-data-it-provides-for-businesses.-768x280.png 768w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/12\/One-key-social-media-benefit-is-the-sheer-amount-of-consumer-data-it-provides-for-businesses.-1536x560.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9921368 elementor-widget elementor-widget-text-editor\" data-id=\"9921368\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Os advogados que levam a s\u00e9rio o crescimento de seu escrit\u00f3rio realmente deveriam considerar adicionar a m\u00eddia social \u00e0 sua estrat\u00e9gia geral de marketing.<\/span><\/p><p><span style=\"font-weight: 400;\">Vejamos alguns <a href=\"https:\/\/kiopi.com\/pt\/blog\/beneficios-da-midia-social-para-empresas\/\">benef\u00edcios do marketing de m\u00eddia social<\/a> para escrit\u00f3rios de advocacia:<\/span><\/p><h3>Ganhe novos clientes por meio das m\u00eddias sociais<\/h3><p><span style=\"font-weight: 400;\">Se voc\u00ea deseja converter novos clientes, ter uma presen\u00e7a nas redes sociais \u00e9 uma \u00f3tima maneira de come\u00e7ar.<\/span><\/p><p><span style=\"font-weight: 400;\">Embora a maioria dos seus clientes em potencial n\u00e3o recorra \u00e0s plataformas de m\u00eddia social em busca de respostas a aconselhamento jur\u00eddico, existem maneiras de chamar a aten\u00e7\u00e3o deles nas redes sociais!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c01f3b elementor-widget elementor-widget-text-editor\" data-id=\"8c01f3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>A chave \u00e9 produzir e compartilhar conte\u00fado valioso de forma consistente.<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70824a6 elementor-widget elementor-widget-text-editor\" data-id=\"70824a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Quanto mais seu escrit\u00f3rio de advocacia for conhecido por fornecer conhecimento perspicaz e respostas a quest\u00f5es jur\u00eddicas populares, maior ser\u00e1 a probabilidade de um seguidor seu recomendar seu perfil de m\u00eddia social a um amigo que procura os servi\u00e7os jur\u00eddicos que seu escrit\u00f3rio de advocacia oferece.<\/span><\/p><h3>Junte-se a comunidades locais que podem precisar dos seus servi\u00e7os<\/h3><p>A m\u00eddia social \u00e9 um \u00f3timo lugar para os advogados interagirem com suas comunidades locais.<\/p><p>O LinkedIn, especificamente, tem centenas, sen\u00e3o milhares de grupos de advogados em sua plataforma. Existem tamb\u00e9m grupos dedicados a regi\u00f5es espec\u00edficas dos Estados Unidos.<\/p><p>Se voc\u00ea planeja usar grupos locais para ajudar a aumentar o n\u00famero de seguidores de seu escrit\u00f3rio de advocacia, certifique-se de estar ativo nesses grupos, respondendo a perguntas e compartilhando conte\u00fado \u00fatil, mesmo que n\u00e3o seja seu pr\u00f3prio conte\u00fado. Isso ajuda a estabelecer lideran\u00e7a inovadora e credibilidade dentro dos grupos.<\/p><p>Assim, quando algu\u00e9m perguntar sobre os servi\u00e7os jur\u00eddicos que seu escrit\u00f3rio de advocacia oferece ou quando chegar o momento apropriado, sua autopromo\u00e7\u00e3o ser\u00e1 bem-vinda entre os membros da comunidade. Voc\u00ea pode at\u00e9 descobrir que educou seu p\u00fablico o suficiente para se tornar defensor da marca em nome de sua empresa. Este \u00e9 o objetivo final.<\/p><h3>Construir conhecimento da marca<\/h3><p>O marketing nas redes sociais \u00e9 uma das maneiras mais baratas de atrair novos leads e envi\u00e1-los ao site do seu escrit\u00f3rio de advocacia.<\/p><p>Embora a jornada do comprador seja muitas vezes um pouco mais complexa, o resumo de como isso funciona \u00e9 o seguinte:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d8d292 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"6d8d292\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-down\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Voc\u00ea compartilha um conte\u00fado valioso em seu perfil de m\u00eddia social com um link para uma postagem de blog ou p\u00e1gina que voc\u00ea escreveu em seu site.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-down\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Um usu\u00e1rio de m\u00eddia social clica no link e acessa o site do seu escrit\u00f3rio de advocacia.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-down\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">O usu\u00e1rio conclui uma a\u00e7\u00e3o de meta, como inscrever-se em sua lista de e-mail, preencher um formul\u00e1rio ou ligar diretamente para seu escrit\u00f3rio.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-down\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">O usu\u00e1rio solicita uma consulta gratuita ao seu escrit\u00f3rio de advocacia.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-down\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Voc\u00ea contrata o cliente e colhe os benef\u00edcios de sua estrat\u00e9gia de marketing de m\u00eddia social.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63d17ec elementor-widget elementor-widget-text-editor\" data-id=\"63d17ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Embora isso n\u00e3o aconte\u00e7a muito, as plataformas de m\u00eddia social s\u00e3o excelentes ferramentas para aumentar o conhecimento da marca. Clientes em potencial que j\u00e1 viram seu rosto ou marca t\u00eam muito mais probabilidade de converter quando realmente precisam de seus servi\u00e7os jur\u00eddicos.<\/span><\/p><p><span style=\"font-weight: 400;\">Muitos advogados n\u00e3o se consideram uma marca, mas, de certa forma, cada advogado tem a sua pr\u00f3pria marca pessoal. E os escrit\u00f3rios de advocacia e advogados mais bem-sucedidos em todo o mundo reconhecem o valor de se promoverem como tal.<\/span><\/p><p><span style=\"font-weight: 400;\">Para os advogados, construir uma marca s\u00f3lida \u00e9 muito mais do que apenas compartilhar um logotipo. Voc\u00ea deseja controlar a narrativa em torno de seu nome e empresa. Isso ajuda a moldar a maneira como os clientes em potencial pensam sobre voc\u00ea e os servi\u00e7os que seu escrit\u00f3rio de advocacia oferece.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2aec6f7 elementor-widget elementor-widget-text-editor\" data-id=\"2aec6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Confie em n\u00f3s quando dizemos: <\/span><b>se voc\u00ea n\u00e3o controlar a narrativa sobre seu escrit\u00f3rio de advocacia, outro escrit\u00f3rio de advocacia o far\u00e1.<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a3d2564 elementor-widget elementor-widget-text-editor\" data-id=\"a3d2564\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Quanto mais voc\u00ea compartilha informa\u00e7\u00f5es valiosas e conte\u00fado exclusivo em seus perfis de m\u00eddia social, mais voc\u00ea ser\u00e1 capaz de estabelecer o que sua marca tem de valioso e mais ser\u00e1 capaz de provar seu valor para seu p\u00fablico-alvo.<\/span><\/p><h3>Estabele\u00e7a seu escrit\u00f3rio de advocacia como um l\u00edder inovador em plataformas de m\u00eddia social<\/h3><p><span style=\"font-weight: 400;\">Voc\u00ea pode ter ouvido profissionais de marketing falarem sobre lideran\u00e7a inovadora, mas o que esse termo realmente significa?<\/span><\/p><p><span style=\"font-weight: 400;\">A coisa mais pr\u00f3xima de um l\u00edder inovador online \u00e9 um influenciador.<\/span><\/p><p><span style=\"font-weight: 400;\">Quando a maioria dos usu\u00e1rios online pensa em &#039;l\u00edderes inovadores&#039;, eles normalmente visualizam algu\u00e9m que \u00e9 especialista em sua \u00e1rea e que compartilha conselhos em canais de m\u00eddia social.<\/span><\/p><p><span style=\"font-weight: 400;\">Quando os l\u00edderes inovadores executam sua estrat\u00e9gia de marketing online corretamente, eles se tornam uma das fontes de informa\u00e7\u00e3o mais procuradas em rela\u00e7\u00e3o \u00e0s \u00e1reas escolhidas.<\/span><\/p><p><span style=\"font-weight: 400;\">A maior parte do seu p\u00fablico-alvo respeitar\u00e1 a sua opini\u00e3o como especialista no seu nicho jur\u00eddico. Use esse relacionamento para compartilhar truques, dicas e outros conte\u00fados relevantes em seus canais de m\u00eddia social.<\/span><\/p><h2>Como construir uma estrat\u00e9gia de m\u00eddia social para escrit\u00f3rios de advocacia<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9a8635 elementor-widget elementor-widget-image\" data-id=\"e9a8635\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"750\" src=\"https:\/\/kiopi.com\/wp-content\/uploads\/2023\/09\/social-backlinking-strategy.jpg\" class=\"attachment-full size-full wp-image-1258\" alt=\"estrat\u00e9gia de backlinking social\" srcset=\"https:\/\/kiopi.com\/wp-content\/uploads\/2023\/09\/social-backlinking-strategy.jpg 1920w, https:\/\/kiopi.com\/wp-content\/uploads\/2023\/09\/social-backlinking-strategy-300x117.jpg 300w, https:\/\/kiopi.com\/wp-content\/uploads\/2023\/09\/social-backlinking-strategy-1024x400.jpg 1024w, https:\/\/kiopi.com\/wp-content\/uploads\/2023\/09\/social-backlinking-strategy-768x300.jpg 768w, https:\/\/kiopi.com\/wp-content\/uploads\/2023\/09\/social-backlinking-strategy-1536x600.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d69a59 elementor-widget elementor-widget-text-editor\" data-id=\"4d69a59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Discutimos o valor dos esfor\u00e7os de marketing de m\u00eddia social para escrit\u00f3rios de advocacia. Agora, vamos discutir como seu escrit\u00f3rio de advocacia pode obter um retorno de investimento decente ao administrar v\u00e1rias contas de m\u00eddia social.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36b22b9 elementor-widget elementor-widget-text-editor\" data-id=\"36b22b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Conhe\u00e7a as regras da sua \u00e1rea<\/h3><p><span style=\"font-weight: 400;\">Embora a m\u00eddia social para advogados n\u00e3o seja extremamente dif\u00edcil de entender, h\u00e1, sem d\u00favida, algumas armadilhas que voc\u00ea precisa evitar no espa\u00e7o jur\u00eddico.<\/span><\/p><p><span style=\"font-weight: 400;\">Voc\u00ea vai querer consultar as regras da Ordem dos Advogados locais e a sociedade jur\u00eddica para verificar os regulamentos de \u00e9tica e as responsabilidades de conformidade antes de postar qualquer coisa em plataformas de m\u00eddia social.<\/span><\/p><p><span style=\"font-weight: 400;\"><i>Por exemplo, muitos estados n\u00e3o permitem que advogados de qualquer tipo utilizem termos como \u201cespecialista\u201d ou \u201cespecialista\u201d para se descreverem. Tamb\u00e9m recomendamos evitar o uso de quaisquer outras formas desses tipos de palavras.<\/i><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a137b3 elementor-widget elementor-widget-text-editor\" data-id=\"5a137b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Identifique seus objetivos para marketing em m\u00eddias sociais<\/h3><p><span style=\"font-weight: 400;\">O que seu escrit\u00f3rio de advocacia espera ganhar com uma presen\u00e7a eficaz nas redes sociais? Voc\u00ea quer garantir mais clientes ou conquistar melhores clientes em geral? Voc\u00ea deseja estabelecer autoridade na comunidade jur\u00eddica local? Quer direcionar mais clientes para o site do seu escrit\u00f3rio de advocacia?<\/span><\/p><p><span style=\"font-weight: 400;\">Voc\u00ea quer ter certeza de que est\u00e1 definindo metas realistas e razoavelmente alcan\u00e7\u00e1veis para sua estrat\u00e9gia de conte\u00fado social. Ent\u00e3o, depois de estabelecer uma presen\u00e7a em sua rede social, voc\u00ea poder\u00e1 diversificar para outras plataformas sociais.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6e73b4 elementor-widget elementor-widget-text-editor\" data-id=\"e6e73b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Pesquise sua concorr\u00eancia<\/h3><p><span style=\"font-weight: 400;\">Se voc\u00ea \u00e9 advogado de defesa criminal, veja o que outros advogados de defesa est\u00e3o fazendo nas redes sociais. Se voc\u00ea \u00e9 um advogado especializado em danos pessoais, procure inspira\u00e7\u00e3o nas contas sociais de outras empresas de PI.<\/span><\/p><p><span style=\"font-weight: 400;\">Para escrit\u00f3rios de advocacia que operam em um mercado menor, tente observar \u00e1reas metropolitanas maiores, como Dallas ou Phoenix, para ver como os escrit\u00f3rios de advocacia est\u00e3o usando suas postagens nas redes sociais. Veja com o que seu p\u00fablico se envolve e o que eles ignoram.<\/span><\/p><p><span style=\"font-weight: 400;\">Voc\u00ea tamb\u00e9m pode achar \u00fatil determinar se essas empresas maiores est\u00e3o ou n\u00e3o investindo em publicidade paga em m\u00eddias sociais. Confira os coment\u00e1rios em postagens pagas nas redes sociais e veja se essas postagens est\u00e3o gerando leads qualificados para esses escrit\u00f3rios de advocacia.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b72f0c4 elementor-widget elementor-widget-text-editor\" data-id=\"b72f0c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Crie conte\u00fado informativo e envolvente<\/h3><p><span style=\"font-weight: 400;\">Os melhores profissionais de marketing de m\u00eddia social s\u00e3o aqueles que planejam obsessivamente.<\/span><a href=\"https:\/\/kiopi.com\/pt\/caracteristicas\/planejamento\/\"> <span style=\"font-weight: 400;\">Planejamento de m\u00eddia social<\/span><\/a><span style=\"font-weight: 400;\"> \u00e9 excelente para manter uma personalidade pessoal com a qual seu p\u00fablico-alvo deseja interagir.<\/span><\/p><p><span style=\"font-weight: 400;\">Voc\u00ea quer ter certeza de criar apenas conte\u00fado que aumente sua imagem no setor jur\u00eddico, e n\u00e3o que a prejudique. Ao criar conte\u00fado para postagens em m\u00eddias sociais, voc\u00ea deseja ter uma boa variedade de postagens em blogs, conte\u00fado de v\u00eddeo e fotos profissionais, bem como uma boa combina\u00e7\u00e3o de conte\u00fado compartilhado e conte\u00fado publicado.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-036290f elementor-widget elementor-widget-text-editor\" data-id=\"036290f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Defina um cronograma de postagem nas redes sociais para escrit\u00f3rios de advocacia<\/h3><p><span style=\"font-weight: 400;\">Voc\u00ea vai querer considerar a cria\u00e7\u00e3o de um<\/span><a href=\"https:\/\/kiopi.com\/pt\/caracteristicas\/calendario-de-conteudo-de-midia-social\/\"> <span style=\"font-weight: 400;\">calend\u00e1rio de postagem social de escrit\u00f3rio de advocacia<\/span><\/a><span style=\"font-weight: 400;\"> para ajud\u00e1-lo a planejar seus materiais. KIOPI \u00e9 uma das melhores e mais econ\u00f4micas plataformas de gerenciamento de m\u00eddia social para advogados no momento.<\/span><\/p><p><span style=\"font-weight: 400;\">Usando um planejador de m\u00eddia social com um recurso integrado<\/span><a href=\"https:\/\/kiopi.com\/pt\/caracteristicas\/agendamento-social-com-kiopi\/\"> <span style=\"font-weight: 400;\">recurso de agendamento de m\u00eddia social<\/span><\/a><span style=\"font-weight: 400;\">, voc\u00ea pode agendar e esquecer. Tudo que voc\u00ea precisa fazer \u00e9 voltar e interagir com os coment\u00e1rios.<\/span><\/p><p><span style=\"font-weight: 400;\">Ao programar seu conte\u00fado, voc\u00ea tamb\u00e9m vai querer aproveitar esse tempo para ter certeza de que est\u00e1 usando suas postagens para espalhar a conscientiza\u00e7\u00e3o, evitando quaisquer problemas legais que possam surgir de suas postagens. Voc\u00ea pode querer observar como outros profissionais jur\u00eddicos redigiram seu conte\u00fado para ter certeza de que suas postagens est\u00e3o no mesmo n\u00edvel ou melhores do que outros escrit\u00f3rios de advocacia em sua \u00e1rea.<\/span><\/p><p><span style=\"font-weight: 400;\">Voc\u00ea postar\u00e1 de forma mais consistente e ver\u00e1 um maior retorno em seus esfor\u00e7os de m\u00eddia social se usar um agendador de conte\u00fado como o KIOPI. Acreditamos que somos o <a href=\"https:\/\/kiopi.com\/pt\/blog\/melhor-agendador-de-midia-social\/\">melhor agendador de m\u00eddia social<\/a> no mercado atualmente.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-210dbdd elementor-widget elementor-widget-text-editor\" data-id=\"210dbdd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Medir resultados<\/h3><p><span style=\"font-weight: 400;\">Mesmo que voc\u00ea n\u00e3o esteja veiculando campanhas publicit\u00e1rias em plataformas como Facebook ou Instagram, voc\u00ea ainda deseja ter um bom entendimento de como est\u00e1 seu desempenho nos canais sociais nos quais investe.<\/span><\/p><p>Depois de determinar quais s\u00e3o seus objetivos para o marketing de m\u00eddia social, voc\u00ea desejar\u00e1 estabelecer <a href=\"https:\/\/kiopi.com\/pt\/blog\/medicao-de-midia-social\/\">medi\u00e7\u00e3o de m\u00eddia social<\/a> m\u00e9tricas que voc\u00ea deseja alcan\u00e7ar por meio de seus esfor\u00e7os de m\u00eddia social.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4d3e2f elementor-widget elementor-widget-text-editor\" data-id=\"f4d3e2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Os advogados que n\u00e3o monitoram seus esfor\u00e7os de marketing correm o maior risco de desperdi\u00e7ar tempo e dinheiro.<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb7fbbe elementor-widget elementor-widget-heading\" data-id=\"eb7fbbe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">O que os advogados n\u00e3o devem fazer em nenhuma plataforma de m\u00eddia social\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef90900 elementor-widget elementor-widget-image\" data-id=\"ef90900\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"700\" src=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/12\/Regardless-of-whether-youre-active-on-social-media-or-not-consumers-are-going-to-talk-about-you-on-social-media-platforms..png\" class=\"attachment-full size-full wp-image-874\" alt=\"benef\u00edcios da m\u00eddia social para empresas\" srcset=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/12\/Regardless-of-whether-youre-active-on-social-media-or-not-consumers-are-going-to-talk-about-you-on-social-media-platforms..png 1920w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/12\/Regardless-of-whether-youre-active-on-social-media-or-not-consumers-are-going-to-talk-about-you-on-social-media-platforms.-300x109.png 300w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/12\/Regardless-of-whether-youre-active-on-social-media-or-not-consumers-are-going-to-talk-about-you-on-social-media-platforms.-1024x373.png 1024w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/12\/Regardless-of-whether-youre-active-on-social-media-or-not-consumers-are-going-to-talk-about-you-on-social-media-platforms.-768x280.png 768w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/12\/Regardless-of-whether-youre-active-on-social-media-or-not-consumers-are-going-to-talk-about-you-on-social-media-platforms.-1536x560.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5aff188 elementor-widget elementor-widget-text-editor\" data-id=\"5aff188\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Agora que cobrimos o que os advogados <\/span><i><span style=\"font-weight: 400;\">deveria fazer<\/span><\/i><span style=\"font-weight: 400;\"> com rela\u00e7\u00e3o ao marketing de m\u00eddia social, vamos ver o que eles n\u00e3o deveriam fazer.<\/span><\/p><p><span style=\"font-weight: 400;\">Independentemente de qu\u00e3o ocupado um escrit\u00f3rio de advocacia esteja, ele deve sempre delegar algu\u00e9m para ficar por dentro de seu perfil nas redes sociais. Isto n\u00e3o \u00e9 apenas para fins de marketing, mas tamb\u00e9m para proteger os advogados do escrit\u00f3rio.<\/span><\/p><p><span style=\"font-weight: 400;\">Aqui est\u00e3o algumas coisas que n\u00e3o recomendamos:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e389da elementor-widget elementor-widget-accordion\" data-id=\"1e389da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-3161\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-3161\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Tentando manter muitas contas de m\u00eddia social<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-3161\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-3161\"><p><span style=\"font-weight: 400;\">Tentar ser ativo em todas as plataformas sociais \u00e9 a maneira mais r\u00e1pida de se esgotar. Existem muitos <a href=\"https:\/\/kiopi.com\/pt\/blog\/elementos-de-uma-campanha-de-midia-social\/\">elementos de uma campanha de m\u00eddia social<\/a>. E os advogados n\u00e3o t\u00eam tempo ilimitado. Portanto, \u00e9 melhor encontrar uma ou duas contas sociais nas quais realmente se concentrar.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-3162\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-3162\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Postagem inconsistente<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-3162\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-3162\"><p><span style=\"font-weight: 400;\">Muitos advogados admitem que s\u00f3 consideram postar quando o tempo permite. Para aproveitar ao m\u00e1ximo sua estrat\u00e9gia de m\u00eddia social, voc\u00ea precisar\u00e1 seguir uma programa\u00e7\u00e3o regular de postagem nas redes sociais. Recomendamos postar pelo menos uma vez por semana.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-3163\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-3163\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Ser inaut\u00eantico com conte\u00fado de m\u00eddia social<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-3163\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-3163\"><p><span style=\"font-weight: 400;\">Compartilhar conte\u00fado que n\u00e3o seja aut\u00eantico para sua marca n\u00e3o \u00e9 uma \u00f3tima maneira de aumentar sua base de clientes.<\/span><\/p><p><span style=\"font-weight: 400;\">Muitas vezes vemos advogados de defesa criminal com uma personalidade on-line dura ou cruel, quando pessoalmente, eles s\u00e3o super descontra\u00eddos e gentis.<\/span><\/p><p><span style=\"font-weight: 400;\">Se voc\u00ea deseja se conectar com seu p\u00fablico-alvo, \u00e9 extremamente importante que voc\u00ea seja aut\u00eantico. Voc\u00ea quer ter certeza de que cada conte\u00fado que voc\u00ea promove ou compartilha est\u00e1 de acordo com o tom geral da sua marca.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-3164\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-3164\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">N\u00e3o focando nos clientes-alvo<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-3164\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-3164\"><p><span style=\"font-weight: 400;\">Somente compartilhar informa\u00e7\u00f5es sobre voc\u00ea ou seu escrit\u00f3rio de advocacia far\u00e1 com que voc\u00ea pare\u00e7a egoc\u00eantrico.<\/span><\/p><p><span style=\"font-weight: 400;\">Embora seus amigos e familiares curtam, compartilhem ou retu\u00edtem esse conte\u00fado, esse tipo de postagem n\u00e3o atrair\u00e1 seus clientes em potencial.<\/span><\/p><p><span style=\"font-weight: 400;\">Seu p\u00fablico-alvo deseja ver conte\u00fado jur\u00eddico que seja valioso para ele. Em vez disso, voc\u00ea deseja publicar e postar de forma consistente conte\u00fado que ajude e inspire seus leitores.<\/span><\/p><p><span style=\"font-weight: 400;\">Al\u00e9m disso, voc\u00ea deve evitar &#039;postagens de amigos e familiares&#039; nas p\u00e1ginas de m\u00eddia social de sua empresa, pois deseja manter uma personalidade profissional em todos os momentos.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-3165\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-3165\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Evitando desculpas<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-3165\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-3165\"><p><span style=\"font-weight: 400;\">N\u00e3o resolver seus erros \u00e9 uma das maneiras mais r\u00e1pidas de perder a boa vontade.<\/span><\/p><p><span style=\"font-weight: 400;\">Ningu\u00e9m \u00e9 perfeito. Se voc\u00ea disser algo pol\u00eamico que incomode seus clientes em potencial, pe\u00e7a desculpas rapidamente. Voc\u00ea n\u00e3o precisa entrar em detalhes, mas admitir seus erros ajudar\u00e1 a posicion\u00e1-lo como uma fonte confi\u00e1vel de conte\u00fado jur\u00eddico.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-3166\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-3166\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Esquecendo seus clientes-alvo<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-3166\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-3166\"><p><span style=\"font-weight: 400;\">Esquecer de interagir com seu p\u00fablico nas redes sociais \u00e9 a maneira mais r\u00e1pida de perd\u00ea-los como seguidores.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00c9 f\u00e1cil postar e esquecer. Por\u00e9m, envolver-se com seu p\u00fablico \u00e9 a melhor maneira de construir o envolvimento do p\u00fablico em sua comunidade local.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d0e5a9 elementor-widget elementor-widget-text-editor\" data-id=\"5d0e5a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Melhores plataformas de m\u00eddia social para advogados<\/h2><p>Se voc\u00ea est\u00e1 apenas come\u00e7ando a mergulhar nas m\u00eddias sociais para escrit\u00f3rios de advocacia, vai querer come\u00e7ar aos poucos. Saber quais canais de m\u00eddia social funcionam melhor para o seu nicho \u00e9 uma \u00f3tima maneira de iniciar sua jornada de marketing.<\/p><p>Antes de investir muito tempo em m\u00eddias sociais para escrit\u00f3rios de advocacia, certifique-se de entender de quais conversas sociais deseja fazer parte e quais redes sociais s\u00e3o a melhor plataforma para as quest\u00f5es jur\u00eddicas que deseja abordar, como algumas redes ser\u00e1 mais adequado para uma \u00e1rea de pr\u00e1tica espec\u00edfica ou cliente-alvo.<\/p><p>Voc\u00ea vai querer reservar tempo suficiente para garantir que realmente entende e pode respeitar as nuances de cada rede de m\u00eddia social com a qual deseja trabalhar. Ao usar essas ferramentas de m\u00eddia social para neg\u00f3cios, voc\u00ea tamb\u00e9m vai querer ter certeza de que pode se adaptar \u00e0s formas como o p\u00fablico de cada rede social responde ao conte\u00fado. O conte\u00fado que vai bem no Facebook pode n\u00e3o ter um bom desempenho no LinkedIn ou no Twitter.<\/p><p>Voc\u00ea precisar\u00e1 considerar o p\u00fablico de cada plataforma especificamente ao mapear seu plano de conte\u00fado jur\u00eddico. Do contr\u00e1rio, seus esfor\u00e7os de marketing social nunca atingir\u00e3o seu potencial m\u00e1ximo.<\/p><p>Se precisar de ajuda para gerenciar suas contas de m\u00eddia social, considere entrar em contato com um<a href=\"https:\/\/www.digitallogic.co\/law-firm-marketing\/\"><span> ag\u00eancia de marketing digital para escrit\u00f3rio de advocacia<\/span><\/a><span> para ajuda.<\/span><\/p><h3>Marketing no Facebook para escrit\u00f3rios de advocacia<\/h3><p>O Facebook \u00e9 a plataforma de m\u00eddia social mais popular nos Estados Unidos. Tamb\u00e9m \u00e9 popular entre advogados e outros profissionais jur\u00eddicos. Isso torna o Facebook uma \u00f3tima plataforma para come\u00e7ar.<\/p><p>Obviamente, o tamanho da base de usu\u00e1rios \u00e9 uma grande vantagem para o marketing no Facebook. No entanto, uma desvantagem de publicar conte\u00fado em uma p\u00e1gina do Facebook \u00e9 um dos principais algoritmos do Facebook. O Facebook prioriza postagens de amigos e familiares nos feeds de not\u00edcias. Isso significa que ser\u00e1 mais dif\u00edcil para as postagens do seu escrit\u00f3rio de advocacia atingirem o seu p\u00fablico-alvo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-20e896c elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"20e896c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b8c9416\" data-id=\"b8c9416\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b317bc elementor-widget elementor-widget-text-editor\" data-id=\"3b317bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Para combater isso, voc\u00ea deve criar postagens nas redes sociais que seu p\u00fablico-alvo ir\u00e1 gostar e compartilhar de forma consistente, pois s\u00f3 assim seu conte\u00fado ser\u00e1 visto, al\u00e9m de gastar dinheiro em publicidade nas redes sociais no Facebook .<\/span><\/p><p>Recomendamos olhar <a href=\"https:\/\/kiopi.com\/pt\/blog\/aumentar-o-engajamento-de-postagens-interativas-para-marketing-de-midia-social\/\">Postagens interativas de engajamento do Facebook<\/a>!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b6d6ea8\" data-id=\"b6d6ea8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-345e35e elementor-widget elementor-widget-image\" data-id=\"345e35e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1080\" src=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/facebook-marketing-1.png\" class=\"attachment-full size-full wp-image-785\" alt=\"marketing no facebook\" srcset=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/facebook-marketing-1.png 2000w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/facebook-marketing-1-300x162.png 300w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/facebook-marketing-1-1024x553.png 1024w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/facebook-marketing-1-768x415.png 768w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/facebook-marketing-1-1536x829.png 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-87c1323 elementor-widget elementor-widget-text-editor\" data-id=\"87c1323\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Marketing do LinkedIn para escrit\u00f3rios de advocacia<\/h3><p><span style=\"font-weight: 400;\">Normalmente, quando um advogado diz que est\u00e1 investindo em marketing de m\u00eddia social, ele est\u00e1 se referindo aos esfor\u00e7os de marketing do LinkedIn. O LinkedIn \u00e9 a plataforma de m\u00eddia social mais popular entre os advogados.<\/span><\/p><p><span style=\"font-weight: 400;\">Por que?<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ebbe94e elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ebbe94e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b861a08\" data-id=\"b861a08\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-157d38b elementor-widget elementor-widget-text-editor\" data-id=\"157d38b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Porque o LinkedIn foi projetado para marcas de consumo e uso comercial. \u00c9 uma \u00f3tima plataforma para promover sua personalidade jur\u00eddica profissional e construir conex\u00f5es com pessoas que pensam como voc\u00ea na comunidade jur\u00eddica.<\/span><\/p><p><span style=\"font-weight: 400;\">Voc\u00ea pode usar o LinkedIn para ajud\u00e1-lo a desenvolver sua marca pessoal como advogado, mas tamb\u00e9m para ajudar seu escrit\u00f3rio de advocacia a desenvolver sua marca online.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-625a220\" data-id=\"625a220\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-796ea5c elementor-widget elementor-widget-image\" data-id=\"796ea5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1080\" src=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/linkedin.png\" class=\"attachment-full size-full wp-image-783\" alt=\"marketing do LinkedIn\" srcset=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/linkedin.png 2000w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/linkedin-300x162.png 300w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/linkedin-1024x553.png 1024w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/linkedin-768x415.png 768w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/linkedin-1536x829.png 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-db9acbd elementor-widget elementor-widget-text-editor\" data-id=\"db9acbd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default elementor-inline-editing pen\" contenteditable=\"true\" data-elementor-setting-key=\"title\" data-pen-placeholder=\"Type Here...\">Marketing no Twitter para escrit\u00f3rios de advocacia<\/h3><p><span style=\"font-weight: 400;\">O Twitter tem muitas desvantagens, especialmente em termos de desenvolvimento de conte\u00fado. Mas tamb\u00e9m oferece alguns benef\u00edcios exclusivos para advogados que buscam aumentar o tr\u00e1fego por meio de esfor\u00e7os org\u00e2nicos.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-0120eda elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0120eda\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e396ce9\" data-id=\"e396ce9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2980867 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"2980867\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-dot-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Os tweets s\u00e3o concisos e diretos. O Twitter limita suas postagens a 280 caracteres ou menos.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-dot-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Os feeds do Twitter s\u00e3o eficientes. Devido \u00e0 contagem de caracteres, os usu\u00e1rios podem navegar pelo feed do Twitter e ver os destaques do dia muito rapidamente.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-dot-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">O Twitter \u00e9 atualizado quase instantaneamente. Isso fornece aos seus usu\u00e1rios as informa\u00e7\u00f5es mais atualizadas poss\u00edveis.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f4b548b\" data-id=\"f4b548b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-03eb4b4 elementor-widget elementor-widget-image\" data-id=\"03eb4b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1080\" src=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/twitter-marketing.png\" class=\"attachment-full size-full wp-image-782\" alt=\"marketing no twitter\" srcset=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/twitter-marketing.png 2000w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/twitter-marketing-300x162.png 300w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/twitter-marketing-1024x553.png 1024w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/twitter-marketing-768x415.png 768w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/twitter-marketing-1536x829.png 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-262a358 elementor-widget elementor-widget-text-editor\" data-id=\"262a358\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Se voc\u00ea deseja usar as ferramentas de m\u00eddia social do Twitter para aumentar seu alcance org\u00e2nico, comece seguindo algumas pessoas influentes no setor jur\u00eddico. Selecione profissionais jur\u00eddicos que se atualizam consistentemente e ficam por dentro das \u00faltimas tend\u00eancias. Voc\u00ea tamb\u00e9m deseja selecionar l\u00edderes do setor que compartilhem os mesmos valores que voc\u00ea e seu p\u00fablico-alvo.<\/span><\/p><p><span style=\"font-weight: 400;\">Em seguida, interaja com essas pessoas e compartilhe seu conte\u00fado tamb\u00e9m. Isso o ajudar\u00e1 a ganhar confian\u00e7a na comunidade.<\/span><\/p><h3>Marketing no Instagram para escrit\u00f3rios de advocacia<\/h3><p><span style=\"font-weight: 400;\">O Instagram \u00e9 propriedade do Facebook e \u00e9 mais voltado para usu\u00e1rios focados na cria\u00e7\u00e3o de conte\u00fado de v\u00eddeo e publica\u00e7\u00e3o de fotos.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2bfd840 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2bfd840\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7032ccc\" data-id=\"7032ccc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-108605f elementor-widget elementor-widget-text-editor\" data-id=\"108605f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Se o seu escrit\u00f3rio de advocacia \u00e9 focado no consumidor, voc\u00ea pode usar o Instagram para se conectar com seus clientes-alvo em um n\u00edvel mais individual. E, se voc\u00ea deseja aumentar sua equipe interna, o Instagram pode ser uma boa plataforma para se conectar com clientes em potencial, perdendo apenas para o LinkedIn.<\/span><\/p><p><span style=\"font-weight: 400;\">Muitos advogados concordam que o Instagram \u00e9 a melhor plataforma para se humanizarem, fazendo com que seu escrit\u00f3rio se sinta mais acess\u00edvel. Mas em termos de atrair novos clientes, o Instagram n\u00e3o \u00e9 o melhor lugar para come\u00e7ar.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-915b285\" data-id=\"915b285\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4eb5412 elementor-widget elementor-widget-image\" data-id=\"4eb5412\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1080\" src=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/instagram-marketing.png\" class=\"attachment-full size-full wp-image-781\" alt=\"marketing no instagram\" srcset=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/instagram-marketing.png 2000w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/instagram-marketing-300x162.png 300w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/instagram-marketing-1024x553.png 1024w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/instagram-marketing-768x415.png 768w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/instagram-marketing-1536x829.png 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6d799d8 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6d799d8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4feb925\" data-id=\"4feb925\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7a7f1e7 elementor-widget elementor-widget-text-editor\" data-id=\"7a7f1e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Marketing do Google Meu Neg\u00f3cio para escrit\u00f3rios de advocacia<\/h3><p><span style=\"font-weight: 400;\">Se voc\u00ea for selecionar apenas uma plataforma social, \u00e9 altamente recomend\u00e1vel investir no Google Meu Neg\u00f3cio, possivelmente at\u00e9 contratar uma plataforma por contrato <a href=\"https:\/\/kiopi.com\/pt\/blog\/google-meu-gerente-de-negocios\/\">Gerente do Google Meu Neg\u00f3cio<\/a>. O Google Meu Neg\u00f3cio \u00e9 a \u00fanica plataforma social que ajuda os usu\u00e1rios a serem descobertos no Google Maps. Tamb\u00e9m \u00e9 uma maneira muito mais r\u00e1pida de aumentar o tr\u00e1fego do site por meio da pesquisa do Google.<\/span><\/p><p><span style=\"font-weight: 400;\">Quando voc\u00ea <a href=\"https:\/\/kiopi.com\/pt\/postando-no-gmb\/\">postar em seu perfil comercial do Google<\/a>, a postagem s\u00f3 ser\u00e1 exibida por 7 dias, ent\u00e3o voc\u00ea deve ter certeza de que est\u00e1 criando conte\u00fado suficiente para postar semanalmente.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2615cf9\" data-id=\"2615cf9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-598ff81 elementor-widget elementor-widget-image\" data-id=\"598ff81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1080\" src=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/google-my-business.png\" class=\"attachment-full size-full wp-image-779\" alt=\"google meu neg\u00f3cio\" srcset=\"https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/google-my-business.png 2000w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/google-my-business-300x162.png 300w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/google-my-business-1024x553.png 1024w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/google-my-business-768x415.png 768w, https:\/\/kiopi.com\/wp-content\/uploads\/2022\/11\/google-my-business-1536x829.png 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-e43a3d8 elementor-widget elementor-widget-text-editor\" data-id=\"e43a3d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Aumente sua pr\u00e1tica jur\u00eddica com marketing de m\u00eddia social para advogados<\/h2><p><span style=\"font-weight: 400;\">A m\u00eddia social para advogados pode ser uma estrat\u00e9gia de marketing digital extremamente valiosa quando voc\u00ea reserva um tempo para criar e compartilhar conte\u00fado estrategicamente.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1219daa elementor-widget elementor-widget-image\" data-id=\"1219daa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"400\" src=\"https:\/\/kiopi.com\/wp-content\/uploads\/2023\/03\/How-Kiopi-Can-Help-You-Organically-Grow-Your-Instagram.png\" class=\"attachment-large size-large wp-image-967\" alt=\"marketing de m\u00eddia social\" srcset=\"https:\/\/kiopi.com\/wp-content\/uploads\/2023\/03\/How-Kiopi-Can-Help-You-Organically-Grow-Your-Instagram.png 1000w, https:\/\/kiopi.com\/wp-content\/uploads\/2023\/03\/How-Kiopi-Can-Help-You-Organically-Grow-Your-Instagram-300x150.png 300w, https:\/\/kiopi.com\/wp-content\/uploads\/2023\/03\/How-Kiopi-Can-Help-You-Organically-Grow-Your-Instagram-768x384.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9e1e4c elementor-widget elementor-widget-text-editor\" data-id=\"e9e1e4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tQuando voc\u00ea est\u00e1 construindo uma estrat\u00e9gia de marketing para seu escrit\u00f3rio de advocacia, ter um plano eficaz de gerenciamento de m\u00eddia social \u00e9 crucial para o seu sucesso. Certifique-se de que seu escrit\u00f3rio de advocacia esteja estabelecendo metas, planejando e seguindo seu plano. Isso e onde<a href=\"https:\/\/kiopi.com\/pt\/blog\/servico-de-postagem-em-midias-sociais\/\"> servi\u00e7os de postagem em m\u00eddias sociais<\/a>, como o KIOPI, pode ser extremamente ben\u00e9fico. Agora que voc\u00ea conhece os princ\u00edpios b\u00e1sicos necess\u00e1rios para construir sua pr\u00f3pria presen\u00e7a nas redes sociais, pode iniciar o processo de atra\u00e7\u00e3o de novos leads com o <a href=\"https:\/\/kiopi.com\/pt\/blog\/aplicativos-de-postagem-em-midias-sociais\/\">valioso aplicativo de postagem em m\u00eddia social<\/a> de sua escolha Se voc\u00ea j\u00e1 possui uma estrat\u00e9gia de m\u00eddia social que funciona bem para seu escrit\u00f3rio de advocacia, informe-nos. Adorar\u00edamos compartilhar ideias!\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ec110a elementor-align-center uael-mbutton-text-center elementor-widget elementor-widget-uael-marketing-button\" data-id=\"1ec110a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;icon_size&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;icon_size_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;icon_size_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;icon_indent&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;icon_indent_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;icon_indent_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;align&quot;:&quot;center&quot;,&quot;padding&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;padding_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;padding_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;title_margin_bottom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;title_margin_bottom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;title_margin_bottom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"uael-marketing-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"uael-marketing-button elementor-widget-button\">\n\t\t\t<div class=\"uael-button-wrapper\">\n\t\t\t\t<a class=\"elementor-button-link elementor-button elementor-size-md uael-marketing-buttons-left\" href=\"https:\/\/app.kiopi.com\/plans?_gl=1*89hhrl*_ga*MjA3ODMwNjc5OC4xNjcxNDc0NDI1*_ga_RWE2G9VDBY*MTY3MTQ4NzExNy40LjEuMTY3MTQ4Nzg0NC4wLjAuMA..\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"uael-marketing-buttons-wrap\">\n\t\t\t<span class=\"elementor-button-content-wrapper uael-buttons-icon-left\">\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t<span class=\"elementor-align-icon-left elementor-button-icon\">\n\n\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-arrow-right\"><\/i>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text uael-marketing-button-title elementor-inline-editing\" data-elementor-setting-key=\"text\" data-elementor-inline-editing-toolbar=\"none\">Pronto para experimentar o KIOPI?<\/span>\n\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"uael-marketing-button-desc elementor-inline-editing\" data-elementor-setting-key=\"desc_text\" data-elementor-inline-editing-toolbar=\"none\">Comece seu teste gratuito hoje.<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Conte\u00fado de m\u00eddia social para advogados Como advogado que atua em um dos cen\u00e1rios mais competitivos at\u00e9 o momento, temos certeza de que voc\u00ea est\u00e1 pelo menos ciente do poder do marketing digital. Mas voc\u00ea est\u00e1 aproveitando pessoalmente os benef\u00edcios do marketing de m\u00eddia social para advogados? Se voc\u00ea est\u00e1 em cima do muro, aqui [\u2026]<\/p>","protected":false},"author":10,"featured_media":791,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[],"class_list":["post-768","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media-promotion"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Social Media for Lawyers | Social Media Marketing for Law Firms<\/title>\n<meta name=\"description\" content=\"How Social Media For Lawyers Can Help Grow Your Legal Practice. 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