The ability to schedule posts on a social media platform can be a huge asset to your business’s marketing efforts. By providing your followers with relevant content at a consistent pace, you give your brand a better chance at gaining exposure, followers, and potentially new customers. In addition, scheduling posts can help save you tons of time and resources in the meantime.
By utilizing a scheduling software like Kiopi, social media users can bulk schedule content across a variety of social networking platforms, all while reaping the benefits of several other built-in features. In addition to third-party services like our own, some social media platforms have taken it upon themselves to implement post-scheduling abilities into their own application. Twitter, for example, recently recognized the benefits of scheduled posting and has now granted its users access to schedule Tweets straight from the platform.
In this post, our social media management experts at Kiopi will walk you through the process of scheduling a Tweet, both from Twitter’s website and through Kiopi.
Before you begin scheduling tweets, it’s important that you know how to post to Twitter in a general sense. There are several types of media supported by Twitter, including text, photos, gifs, videos, polls, and as of recently, voice memos (for mobile devices). Of course, you may also include links, emojis, and hashtags in each of these tweet forms. Once you decide on the media you would like to tweet, simply follow the below steps to post it to your followers publicly.
On Twitter for desktop, you’ll notice a box at the top of your home feed that says “What’s Happening?” This is where you will either add your text (up to 280 characters) or other forms of media. From there, simply click the blue Tweet button. Easy peasy lemon squeezy, right?
On Twitter for mobile devices, locate the small blue circle with a feathered quill and a plus sign at the bottom right of your home feed. Click that. You will notice the same phrase: “What’s Happening?” Click this text box to compose your tweet, or select from any of the other various media types. Once your tweet is drafted, click the Tweet button in the top right corner. And voila! You’ve successfully published a tweet.
In addition to scheduling posts from a third-party application, the Twitter website has recently adopted its own scheduling feature. Notice how we said the Twitter website. As of right now, Twitter only allows users to schedule tweets directly from the website, meaning via desktop computers or mobile web. The mobile application does not provide users with this ability…yet.
Below, we’ll walk you through the process of scheduling a tweet through Twitter’s website as well as through a social media management software such as Kiopi.
To schedule a tweet with Twitter, visit the website on your computer or smartphone. Remember, you cannot yet utilize this feature on the mobile application. Next, choose the Twitter account for which you’d like to schedule a tweet. If you are on your PC, click the Tweet button in the sidebar or at the top of your home feed page just as you would when creating a regular tweet. If you are on an iPhone or Android phone, hit the Tweet floating action icon at the bottom of your screen. Proceed to insert your intended content and/or media.
As you can probably tell, to schedule a tweet, most of the same steps we’ve just covered above for posting a tweet are applied. The only real difference is the final step, where instead of clicking the Tweet icon, you’ll click the Schedule icon. This appears as a calendar with an overlapping clock, as pictured below: